TUZZAHRO, Lutfia. Influencer Relatability, Trustworthiness, Dan Authenticity Serta Pengaruhnya Terhadap Purchase Intention Melalui Perceived Emotional Value Dan Parasocial Relationship Pada Generational Cohort (Gen Z Dan Milenial). Jurnal Manajemen Pendidikan, [S. l.], v. 14, n. 1, p. 112–126, 2026. DOI: 10.33751/jmp.v14i1.41. Disponível em: https://jmp-unpak.id/index.php/jmp/article/view/41. Acesso em: 17 mar. 2026.